The Design Process

Each project is different. Each customer is different. But there are a few steps in the process of getting a design project done that are the same.

Below I have created a timeline of a Logo Design process.

Contact

Request a Quote

Contact me for a quote.

Include as much information as possible to minimize a number of follow up questions. I will need to know the type of business, the Name, tag line (if you have one or would like me to come up with ideas), your desired style (modern/clean, vintage, hand made, abstract, etc), and how quickly you need the project done.

Contact

Estimate

Get the Quote

After all of my questions are answered, I will provide you with a PDF document.

The Quote/Estimate document includes the estimated cost of the log project, terms and conditions, and instructions for sending the deposit via PayPal.

Estimate

Deposit

Send Content

After you have reviewed and agreed to the Estimate Document, and paid the deposit, send me any final content as requested.

I add the project to my design schedule.

Note: Terms and timelines of the estimate may be negotiated. Increasing the number of email communications.

Deposit

Draft

Get Draft One

After payment and content is received, I will make the first draft for review. A logo will include 2-4 ideas to get us started.

Depending on the project, the draft may only be a Black and White version, or the content may be full of “Fake Text” (lorem ipsum) if I am waiting on content.

This is the first chance for us to review how well the desired outcome is understood.

Note: All drafts and proofs will be watermarked.

Draft

Changes

Send Notes & Corrections

This is when you reflect on the direction and how well I interpreted them.

Now is the time to change course if needed.

Good notes include what you like, what you want to keep, what you are not sure about, and what you do not like.

Changes

Proof

Get a Proof

I take your notes and send a version(s) one step closer to completion.

This may include all new options or color options for your consideration. I will address and explain any technical concerns based on your notes. For instance, using green and blue is an issue for people with color blindness.

Proof

Proof 2

Get Another Proof

The cycle of Proofs and Corrections will continue until Final Approval is given.

Each estimate will note the number of corrections included in the price. Additional corrections will be charged by the hour.

Proof 2

Approval

Give Final Approval

No further changes are needed.

You give me official approval to make any technical changes for the final production files.

Approval

Invoice

Get final Invoice

You will receive confirmation of approval and the final invoice for the project.

This may include any additional hours for changes. As well as a list of the final files you will receive. If you want your logo for social media, I will include properly sized graphics for the platform.

Invoice

Next Project

You have another idea!

Because it is satisfying to see the final result at a quality you did not expect – you immediately have another project in mind while telling your friends about how easy it was!

We start the process over again.

Next Project